Tuesday, July 21, 2015

Apple Wishes To Pave Its Way To Iran


Apple is in contact with Iranian distributors to make its way in the region

Apple Inc. is now conducting talks with distributors in Iran that will allow them to retail Apple core products in the region. This has been reported by the Wall Street Journal to sources close to the company.
This news comes part and parcel after the agreement which was signed by the five super powers across the globe including United States with the Iranian government. This is a milestone which was coined almost 2 years later after thorough analysis and negotiations in favor of the technological progress of Iran in terms of nuclear warheads. A settlement was reached by the two parties that resulted in a life of trade sanctions in Iran. The condition kept was that Iran should minimize its nuclear activities. The trade part is great news for several companies in the United States since Iran is a lucrative market and the tech behemoths can benefit from it.
Irrespective of the agreement, Apple does not have the power to retail its top notch core products like Apple iPhone in Iran for the time being, according to latest Apple updates. At first, the local government will have to come up with its new policies that will minimize the magnitude of the nuclear program before any company from the West establishes trade in the region.
As reported the process will take some time. Therefore, it is likely to stretch till FY16 so till then tech related firms like Apple cannot really pave their way to Iran, as reported about Apple news.
This is not the first time that Apple has decided to enter the Iranian market where earlier they had plans to make their way to the country. As reported by the Wall Street Journal in FY14, Apple has established contacts in the Iranian market so that once these trade sanctions are lifted; they can easily enter this industry. A meeting was also conducted in Apple’s London Office where Iranian distributors were invited to distribute the company’s product in their homeland.
However, at this point it seems quite unlikely that Apple will establish its retail stores in the Iranian market. On the other hand, they are likely to sign pacts with regional distributors and resellers who are only interested in detailing with Apple products. This way Apple can then take advantage from the profit and resellers. This is a relatively great strategy by the company since now they will not have to spend a huge amount in establishing stores in Iran but at the same time will also be getting a good chunk of profits.



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