Alibaba has come together with Yahoo Japan in order to introduce Japanese consumer goods to be introduced in China. It is in parallel with Beijing's interest in boosting consumer spending.
suggests that against these discouragements, the recent tie-up between e-commerce giants seems quite smart as it is in parallel with Beijing’s objective of imports to be increased for boosting the consumer spending in the country. This tie-up has high chances of being successful because Alibaba has long term and rather strong relationship with Softbank which is major stakeholder of Yahoo Japan and also was one of the earliest investors of Chinese e-commerce giant.
Reports suggest that there is a plan under discussion according to which the dedicated section for Japanese goods would be provided on Tmall, essential B2C marketplace for Alibaba. According to this plan, the Japan pavilion would be launched in summer and Chinese consumers would be provided with a huge range of everyday products, from cosmetics to child care goods. This pavilion will consist of 100 merchants in the beginning but the company will most likely increase the number to 1,000 approximately.
China has experienced major number of initiatives being rolled out in the past few months due to the Beijing’s desire for consumer spending to be increased in the country. It includes the import tariff being reduced for a lot of products that had been considered as non-essential and luxurious. It is also in the process of introducing free trade zones (FTZs) across the country. Alibaba would most likely become a part of this, seeing that Amazon, Microsoft and Costco have been involved in it too.
No comments:
Post a Comment